News Flash

City of Plano Parks and Recreation

Posted on: February 8, 2019

Plano’s parks and recreation system contributes millions to local economy


From its parks, trails and playgrounds to its recreation centers, pools and athletics fields, our city’s investment in its parks and recreation pays off in a multitude of ways.

In 2017, the Trust for Public Land released a study that explored the economic benefits that this system provides. The study also measured Plano Parks and Recreation’s overall performance and how such has impacted the community at-large.

The Trust for Public Land is a national nonprofit organization that has protected nearly 40,000 acres of Texas’ most important natural places since 1979, including 1,800 acres in North Texas. The study found that Plano’s parks and recreation system contributes hundreds of millions of dollars to the local economy each year by enhancing property value, boosting local tourism and economic development, and providing an array of recreation opportunities, which in turn leads to health cost savings.

 “We know parks and recreation facilities have benefits to our community, but a lot of times we don’t know what those hard economic benefits are,” Plano Parks and Recreation Director Robin Reeves said.

Key findings from the study include:

  • Sports and tournament events hosted in Plano alone generate $39.2 million annually.
  • Many residents visit Plano’s parks and recreation facilities at least once a year (90% of children and 82% of adults), which equates to $31.8 million in annual recreational value.
  • Plano’s parks increase the value of nearby homes by 5 percent.
  • Recreational activity in Plano generates $21.2 million health care cost savings annually.
  • 71 percent of businesses who decided to locate in Plano said the quality of the area’s parks and recreation was an important factor.
  • $32.7 million is spent on recreation-related spending by Plano residents each year. This activity also supports local businesses (54 stores and $109 million in sales).

“All of this makes Plano an attractive place to live, work and play. People want to live here and businesses want to locate here because of your high quality of life,” said Jessica Sargent, conservation economics director for the Trust for Public Land.  “In short, your parks are an important part of the local economy that provides hundreds of millions of dollars annually benefitting residents, businesses and the local government.”

Trust for Public Land Report
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